『She is an goal achiever who strives to realize dreams.』
Sue DiCaprio, the new Chief Brand Officer of Brilliantia Jewelry, is merely 29 years old. However, in the past five years, she has already shifted her path from a successful entertainment career to business battlefield. In 2014, she established “Born in Pure”, a brand of shoes which only sells animal-free leather products. In 2015, she shouldered the important responsibility to serve as the Chief Brand Officer of Brilliantia Jewelry under the thirty-year-old DLJ Group.
『Age does not matter. It is ‘experience’ that denotes the key to success.』
Many are curious about what has made who she is today. “Attitude is the very first step leading to success”, she said. All she thinks about is how to achieve the goals instead of how many hours she has worked or how much overtime charges she would receive. She described herself as a kind of person who would sacrifice holidays to get missions accomplished if there is a goal lying ahead. She is a ‘born creator’ who enjoys working very much.
『Turning from ideal to reality』
As the Chief Brand Officer of the newly-established Brilliantia under the renowned DLJ Group in Taiwan, Sue DiCaprio’s youngness and enthusiasm are the company’s greatest strength. Her foresight and courage bring fresh energy into the brand. In fact, thanks to her business venture experience in creating the brand of animal-free women leather shoes, it is not strange to her about branding. She said it was out of her expectation to go into jewelry industry, but it is due to DLJ Jewelry’s enduring ODM/OEM experience and quality diamonds that prompted her to lead the work to transform Brlliantia, a traditional ODM/OEM manufacturer, into a jewelry boutique.
